A little treat that has big plans
Originally published in the Journal de Montréal on December 1st, 2012.
This year, the National Bank is organising a fundraising campaign for the benefit of Club des petits déjeuners du Québec. It is offering a pretty tin box filled with gourmet cranberry cookies made and bagged by La Petite Bretonne.
Created by Cartel Design, the same box can then be re-used as a decorative coin saver long after the treats are gone. At $5 apiece, this is a cute little idea that also has the merit of contributing to the wellbeing of thousands of schoolchildren in Quebec.