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A small company located in the Okanagan valley, BC, is trying to bring to market a genetically engineered apple, called Arctic, that does not turn brown when sliced or bruised. It contains a synthetic gene that sharply reduces production of polyphenol oxidase, an enzyme responsible for the browning.
The company, Okanagan Specialty Fruits, hopes to get approval in Canada and the USA before the end of summer, to be able to plant the first trees already next year.
Among the advantages claimed by the apple grower: longer shelf life for apple slices (more appealing to kids) and reduced waste due to bruising in the packaging. Other apple growers already voiced their concern that consumers may avoid eating apples altogether because unsure about the genetically engineered ones.
However, consumer surveys show various attitudes toward this new apple, depending on how the questions are asked. What do you think about it?
Tips to keep apples from turing brown:
Try our recipe for Waldorf Salad